Thursday, August 24, 2006

Some Assembly Required

Last week I purchased a very nice bookcase from Costco. It came in a great big box with lot's of pieces and needed to be assembled. I have put together lot's of furniture that needs assembly. Chairs, desks, small bookshelves, a kid size bed. Sometimes I have read the instructions, other times not. This time I did and it made my day.

Check out the tools required:

The instruction booklet outlines thirty steps necessary to assemble the bookshelf. A friend is required to help with ten of them. A friend is needed to help you position and hold the base upright, lift and install the right side into the base, lift and install the left side into the base, install the fixed shelf into the holes of the partition and left side panel, install the fixed shelf into the holes of the partition and right side panel, slide the apron under the left side, partition and right side, elevate the top of the unit approximately 3 1/2" off the floor and place foam under it, and of course to carefully set the unit to its upright position and move to the desired location.

The particular evening I chose to put the bookshelf together I did not have a friend handy. It was late at night and Mary and the girls were fast asleep. So I chose to go it alone. I managed okay, but could not help but think while I was assembling the bookcase that I would have had more fun had I had a friend with me.

As I finished cleaning up I read one last part of the instruction manual. It read:

"We sincerely hope that you have enjoyed assembling your bookcase and that you will make good use of it."

That sounded like something a grandpa or favorite uncle would say while giving a gentle pat on the head... "Well, that's a mighty fine looking bookshelf isn't it? As long as you took the time to assemble it you might as well make good use of it. But before you run off and play, what say we take a seat on these here rocking chairs on the front porch and enjoy a tall, cool, glass of lemonade? Ah, yup. Building a bookcase. That's a good days work. Makes you feel like you got somethin' done. Good job son."

So, thank you Plycraft Industries Incorporated. And a big thank you to the Plycraft Industries Inc. copywriter who took what could have been a very boring job of writing out instructions and instead made it fun and memorable. I will look for more of your products in the future because you put a smile on my face.

Thank you my friend. Thank you.

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